Facebook is an amazing resource — a way for everyone to keep up with their friends’ news, family photos, hear about upcoming events… and maybe even look up an old boyfriend or two.
And it’s a great way for me to keep in contact with you. Not only can I share with you what we’re up to at the SpaceCadet studio (or just what I’m up to on a Saturday morning) but, unlike many other channels, Facebook gives you and me a wonderful opportunity to interact — to ask and answer questions, to have a conversation, for everyone to share thoughts as a community.
Where has SpaceCadet gone?
But maybe you haven’t seen so much of SpaceCadet in your Facebook stream lately? Maybe you think I’ve gone quiet? Maybe we’re not up to much lately?
Nope, the real reason you don’t see much of SpaceCadet any more is that Facebook recently changed its policies for business pages like ours. Whereas in the past, our posts used to show up in the news feed of everyone who liked our page, Facebook now shows our posts to only a tiny fraction of the folks who follow us.
Let me show you what I mean. The SpaceCadet page has over 1200 followers, but look at the number who got to see these recent posts:
200? 100?!? Sometimes it’s been as low as only 50! That’s hardly any of our followers, and it’s really disappointing when I want to share stuff with you guys but I know that only a few people are going to get to see it.
Now, the reason Facebook is doing this is that they want me to pay to “boost” my posts and to be honest, as a business person, I’m ok with Facebook wanting to make money. SpaceCadet has an advertising budget and I’m happy to spend it, but paying Facebook to “boost” every single thing I post is not really the best use of that budget, so I don’t do it very often.
Besides, if Facebook is a community, it feels a bit creepy to turn every comment I make into some kind of a paid advertisement. A lot of times, I’m just sharing cool stuff with you guys.
There’s an Easy (and Free) Solution!
BUT there is an better way for you to receive SpaceCadet posts again. I can’t increase the number of posts you see without paying for “boosting”, but YOU can pull our posts back into your news feed easily — and for free! All you have to do is start clicking “like” on our Facebook posts (or, even better, leave a comment or share the post). The more you interact with our posts, the more of our posts Facebook will share with you. That’s all you have to do — just start clicking “like”.
And it’s not just your timeline you’ll be affecting. When you click “like” and “share” or comment on a SpaceCadet post, everyone else gets to see more of what we’re up to as well. Want to see how powerful it is? Check this out…
When you click “like” or share and comment on my posts, you’ll begin getting all the latest SpaceCadet news in your timeline again (along with behind-the-scenes pictures from the studio and some random shots of my lunch or my WIPs…). And, y’know, I’ll be so excited to see you again! I love sharing all the cool stuff we’re working on each day — and I love it even more when I get to hear back from you about what I’ve posted.
So here, hop over to our Facebook page right now and just click “like” on a bunch of posts (or please, leave us a comment or share a couple of posts). And before you know it, SpaceCadet will be back on your Facebook radar again!
PS –I really do love the interaction that happens on Facebook, and so I’d love for SpaceCadet to have more followers. If you think something I’ve posted would interest your knit-friends on FB, I’d be really grateful if you’d share it with them by clicking “share” as well as “like”. Thank you for spreading the SpaceCadet love!